Aligned Strategy. Authentic Growth.
GOOGLE ADVERTISING
362548596523514
$1,250.00
Maximize your digital marketing with Kairos Marketing’s Google Ads Management Services. Our expertise ensures your business reaches the right audience and drives high-quality traffic to your website. With our monthly retainer model, we provide continuous management, monitoring, and optimization to ensure the best return on your investment.
What’s Included in Our Monthly Retainer:
Initial Campaign Setup (One-Time)
For new clients, we begin with a deep dive into your business goals, target audience, and market landscape. We’ll set up one custom Google Ads campaign tailored to your needs, including keyword research, ad copy creation, and targeting strategy.
Ongoing Campaign Management
We’ll monitor your campaign continuously, ensuring it’s performing at its highest potential. This includes adjusting bids, managing budget allocation, and ensuring your targeting is always aligned with your business goals.
Monthly Campaign Flexibility
Every month, you have the flexibility to either adjust your existing campaign or create a completely new one. This allows us to adapt to your evolving business needs, seasonal changes, and new marketing strategies.
Ad Copy & Creative Optimization
We’ll regularly test and optimize your ad creatives and copy to ensure they resonate with your audience, improving click-through rates and driving conversions.
Weekly Monitoring & Adjustments
Every week, we analyze the performance of your ads, reviewing key metrics like impressions, clicks, cost-per-click (CPC), and conversions. We’ll make necessary adjustments to improve performance, whether it’s tweaking ads or shifting budget allocation.
Comprehensive Reporting
At the end of each month, you’ll receive a detailed performance report, outlining key metrics and insights on how your campaigns are performing. We’ll also provide actionable recommendations for further improvements or adjustments based on data trends.
Dedicated Account Manager
You’ll have direct access to a marketing expert who understands your goals and is committed to helping you achieve them. We’re just an email or phone call away for any questions or changes you want to make.
Ongoing Optimization & Strategy
Beyond the basics, we’ll continuously optimize your campaigns to ensure you’re getting the best return on your investment. This includes strategic adjustments based on seasonal trends, competition, and changes in your business.
Price Options
One-time purchase
$1,250.00
Google Advertising
Subscribe & Save 8%
$1,150.00
every month for 6 months
Quantity
SERVICE INFO
1. Best Results with a 3-Month Commitment
For optimal performance, we recommend a 3-month contract for our Google Ads services. This allows us to properly optimize your campaigns, gather sufficient data, and make necessary adjustments to achieve the best results. In the first month, we focus on setting up and testing your campaigns, followed by fine-tuning and optimization in months 2 and 3. After that, we’re able to drive more consistent and profitable results.
2. Google Ads Budget and Management Fees
We charge a flat rate fee, and in addition require a minimum ad spend investment of $1,000 per month. We’ll always try to work within your budget to optimize performance and ensure you get the best return on investment.
3. Continuous Optimization & Monitoring
Google Ads require constant monitoring and tweaking to stay competitive. We’ll provide weekly adjustments based on key metrics like clicks, cost-per-click (CPC), and conversions. The more data we gather, the more we can optimize your campaigns for better results.
4. Reporting and Communication
At the end of each month, you’ll receive a comprehensive performance report with clear insights on how your campaigns performed. You’ll also get actionable recommendations for continued improvement. We’ll communicate regularly to ensure we’re aligned with your goals and make any adjustments as needed.
5. Results May Take Time
While we work quickly to optimize your campaigns, it’s important to remember that Google Ads is a long-term strategy. Immediate results aren’t always typical, especially for new campaigns. Expect the best results after about 30-60 days, depending on your industry and target audience.
6. Ad Spend is Separate
Your ad spend (the amount you allocate for Google Ads) is separate from our service fee. You control the ad spend amount, and it will go directly to Google. We focus on optimizing how this budget is spent to get the best outcomes for you.
7. Commitment to Transparency
We believe in transparency with all our clients. You'll have full access to your Google Ads account at all times, and we’ll provide detailed reports and insights into how your money is being spent. No hidden fees, no surprises.
8. Scope of Services
Our Google Ads management covers campaign setup, management, optimization, weekly adjustments, and reporting. Additional services, such as website design, conversion tracking, or advanced remarketing strategies, require separate agreements.
9. Open Communication and Flexibility
We value strong, open communication. You’ll always have direct access to us for any questions or adjustments you need. If something’s not working or you want to explore a new direction, we’re here to pivot with you.
CLIENT EXPECTATIONS
1. Timely Collaboration and Communication
To ensure the best performance for your campaigns, we need your active and timely collaboration. Quick responses to questions, approval of ad creatives, and feedback on strategies help us maintain momentum and optimize your campaigns efficiently. The sooner we can align on campaign elements, the faster we can start driving results for your business.
2. High-Quality Content
Great campaigns require great content. For maximum effectiveness, we ask that you provide high-quality images, videos, and branding materials to use in your ads. This includes product photos, promotional videos, logos, and any other content that reflects your brand’s identity. High-quality visuals make a significant impact on ad performance, increasing click-through rates and driving better conversions.
3. Clear Brand Direction
Understanding your brand and its message is key to creating impactful ads. We’ll need you to share your brand guidelines, values, target audience insights, and specific campaign goals. The more we know about your vision, the better we can craft ads that resonate with your audience and deliver on your objectives.
4. Consistent Content Updates
As your business evolves, so should your ads. To keep your campaigns fresh and relevant, we recommend regularly updating your content, whether it's seasonal promotions, new products, or updated offers. This helps keep your Google Ads campaigns aligned with your current business objectives.
5. Full Access to Relevant Accounts
For the smoothest setup and management, we’ll need full access to your Google Ads account (and related platforms like Google Analytics, if applicable). This ensures we can track performance, make quick adjustments, and optimize your campaigns in real-time.
6. Commitment to the Process
Effective Google Ads management requires ongoing effort and patience. While we handle the technical side, your involvement in providing feedback, content, and information is essential to achieving the best possible results. We want to build a collaborative partnership to ensure success.
TERMS & CANCELLATION
Management Fees: Our management fees are set at 30% of your monthly ad spend for budgets exceeding $2,500.
Cancellation Process: You can cancel your services at any time by providing written notice 30 days in advance of your next billing cycle. No refunds will be issued for the current month’s service fees once the campaign has started.
Campaign Pauses: If you wish to pause campaigns, please notify us with at least 7 days’ notice before the next billing cycle. We will pause campaigns but will not issue refunds.
